Welcome to the Sales Unmasked !
About Our Host
is a visionary leader in the future of wellness, longevity, and human performance. As a strategist, creator, and innovator, she is redefining how we approach optimization and long-term health.
is the founder of several influential platforms, including Wellness Eternal (WE), The Biohacking Index, and Small Hinges, where she has created a trusted ecosystem focused on validating, measuring, and amplifying effective wellness solutions and providers.
Through speaking engagements at TEDx, Gaia, the United Nations General Assembly, and beyond, Lindsay has inspired thousands of entrepreneurs, creators, and high performers to enhance their biology, elevate consciousness, and live at their highest potential-safely and with trusted guidance.
also hosts the top-ranked Optimize WE Podcast, where she features leading voices in longevity, biohacking, neuroscience, and spiritual evolution, bringing cutting-edge insights to a global audience.
work extends into major publications including Forbes, Entrepreneur, Top Doctor Magazine, Global Woman, and more. Through monthly wellness index reports highlighted by outlets such as Business Insider, The Wall Street Journal, Yahoo! Finance, and MarketWatch, she continues shaping conversations around credibility, innovation, and the future of human optimization.
mission is bold yet clear: to help people live longer, feel stronger, and unlock their fullest human potential.
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The Mask
Comes Off Here
Real conversations with sellers who stopped performing and started leading
Men’s coach. Former Enterprise Seller. President’s club winner. Member at Alluviance.
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About the Show
Sales Has a Mask Problem
Everyone talks tactics. Almost no one talks about what's underneath.
Every training, every coach, every post about sales focuses on the same things: cadences, scripts, the tech stack. Almost nobody talks about the layer underneath, how sellers are actually doing while they chase the number. Stress. Anxiety. Overwhelm. Burnout. Pressure that doesn't clock out at 5pm, it follows reps home, into their relationships, into their families.
Sales Unmasked is the show that finally has that conversation, on record, with sellers willing to take the mask off. Host Wilson Fraser talks to guests about what's really driving them and what's really weighing on them, because the top performers aren't the ones grinding the hardest. They're the ones who traded pressure for presence.
Wilson Fraser
Men’s coach. Former Enterprise Seller. President’s club winner. Member at Alluviance.
On paper Wilson had the quintessential upbringing: a stable, loving family, NCAA National Championship before he left college.
For years he wore a mask, performing to be accepted, proving to be loved, mistaking exhaustion for effort and effort for worth. It worked until it didn't. A breaking point, and the unimaginable grief of losing his younger brother Andrew, cracked everything open and forced him to ask who he was when he wasn't proving anything.
What he found on the other side was a version of himself that's alive, self-sourced from the inside, and no longer waiting for permission to be himself. Today Wilson helps high-performing men overcome burnout, he’s a member of Alluviance, is passionate about inner personal growth, and he built Sales Unmasked because he know he’s not the only high performer who wore that mask.
"No one is lost. They just lost their way."
Ready to Take the Mask Off?
Apply to join Wilson on Sales Unmasked and tell your story to an audience of sellers ready to hear it.
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